Rikcat Industries

A couple weeks ago I was given a copy of John Maeda’s book “The Laws of Simplicty” and it synthesized a lot of my previous design philosophies. The first law that he talks about, the law of reduce, is one that I have long believed to be one of the most important rules for designers. Design is about subtraction more than addition. This is one of the hardest things to teach because designers are creative and make things, but unless it solves the design problem, adding things to a design is more about ego. …

Just noticed that this site is ranked in the top 100 out of over 11,000 sites on Command Shift 3. Wow super surprised. Those of you unfamiliar with Command Shift 3, it’s basically hot or not for web site designs. Its a fun site and has some really good use of the meta data provided by the voting. Sites are also ranked by related tag, so this site is currently 20th in designer and 3rd in simple. So cool, be sure to check out the site and participate.

Email Standards

On the heels of my posts about email client standards in early October, Email Standards Project has launched with a website that features a list of email clients and the support for the Email Standards Project Acid Test. This project is being led by Freshview, makers of Campaign Monitor and MailBuild. It’s great to see this getting off the ground and I hope it gains some traction. …